Anna Maclaren

ETZ (Energy Transition Zone) Ltd

Give us a brief description of your background

I left school after failing my exams in my 5th year and had to do a 2+2 to get into university. I firmly believe in the #nowrongpath campaign, as there are many ways to get to where you want to be. I completed a public relations degree and had a couple of different marketing roles before recently taking up a role as Marketing and Communications Executive at Energy Transition Zone Ltd – an organisation created to reposition the North East of Scotland as the Net Zero Energy Capital of Europe through economic development. I am fortunate to have found a job I love. I encourage others to find a role they are passionate about and one that aligns with their own personal values.

In my spare time, I volunteer as part of the energy institute young professionals’ network to help educate/inspire other young professionals on energy topics.

Who/what inspires you?

I am inspired every day by those working towards improving themselves – this could be in the smallest of ways - and people who can keep a positive mindset even in challenging times.

What does the word leadership make you think of?

I believe leadership is influencing through your knowledge and expertise and empowering others to believe in their own decisions and opinions.

How do you feel about taking part in the Future Leaders programme?

The programme is an exciting opportunity to connect with like-minded individuals, understand more about my leadership style and discover how I can best utilise my skills to play a vital role in reaching net zero.

What do you think are the keys to a sustainable future?

I believe the key to a sustainable future is to create a strong understanding of why we need to change our lifestyles, including educating on what changes can be made and providing support to those who need it on their journey to become more sustainable.